About

Hello! I’m Anwen Cooper.
Creator of Get Fruitful Marketing.

As a strategic marketer, professional speaker and experienced facilitator, I created Get Fruitful Marketing to give fresh insight and marketing expertise to help more businesses to grow.

Marketing Strategist

If you’re looking for fresh insight and strategic support from an experienced marketer, I can help. Since starting my career in marketing 18 years ago I’ve worked with over 100 different businesses, from start-ups and sole traders to long-established internationally renowned organisations, with eight and nine-figure annual turnovers, across the charitable, non-profit and private sectors. For about 10 years I worked in London’s highly competitive leisure and entertainment industry, with many of the capital’s leading arts and cultural organisations marketing high-profile venues and events.

My naturally collaborative approach has been honed working in interdisciplinary teams with highly creative and visionary people, facilitating large-scale multi-stakeholder projects and having held senior management and board level positions.

Desk

Championing owner-managed businesses and the people behind them is at the heart of my work. I seek to strike a balance between supporting business owners to realise ambitious goals, while also keeping the customers’ interests at heart. I am skilled at identifying and defining market segments and needs, and developing value propositions. I will help you to see the true value of your product or service from your customers’ perspective and find ways to communicate this to them more effectively.

I created the Get Fruitful Marketing programme to help you realise your potential to grow a more passion-fuelled, principled and profitable business, and you can read more about it here.

Speaker and Facilitator

I am available to speak to business owners about:

  • The importance of developing a strategic approach to marketing
  • Ways to make marketing more effective
  • How to develop a brand
  • How to create a more passion-fuelled, principled and profitable business

My interactive signature keynote presentations are all 45 minutes and can be customised to suit a particular group:

  • 7 Ways to Make Your Marketing More Fruitful
  • 7 Ways to Build a Super Strong Brand
  • 3 Ways to a More Satisfying and Sustainable Business

I also offer practical workshops on:

  • How to find and keep your ideal client
  • How to discover your purpose, passion and principles to unlock more profit
  • Improving your customer’s experience
  • Creating a clearer vision for your business

Bespoke presentations and workshops can also be developed on request.

I am also a trained and experienced facilitator of groups and enjoy hosting roundtable discussions, away-days and networking events.

Book Anwen to speak at your event

See what people are saying...

I recently had the pleasure of hosting event where Anwen was my guest speaker. About 40 attended and her presentation was clear, informative and thought provoking. The questions afterwards were all responded to in depth and often led onto further discussions. What was also impressive from my point of view were the conversations which took place after her presentation,continuing to add value and quality making the event both informative and memorable. Lookout for Anwen’s next talk or workshop, certainly well worth attending.

Colin Davies, Business Relationship Manager, Enterprise Foundation

Anwen recently spoke at a session organised by PURE B2B Business Masterminds and was regarded as a talented marketing strategist who also has the rare skill of being able to teach business owners to plan their own strategy, following a practical, concise program. Coming from a background of running national sales teams, I like practical plans that drive results and Anwen’s course delivers this, encouraging attendees look through the filter of their clients eyes. Highly recommended.

Nigel Whittaker, PureB2B Mastermind Boards

Anwen recently did a talk on branding and marketing for my ladies networking group. It was full of usable, useful information presented in an easy to digest format. She has a calm and friendly manner which is perfect for presentations. Everyone commented on how enjoyable it was and how much they learned during the session. I highly recommend using Anwen for your group if you’d like to know more about marketing.

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